Ten things you should be doing on your website but probably aren't

No matter what type of business you’re in, a well designed, fully optimised website is a must and for hoteliers it has never been more important. It is effectively a “shop window” to the public through which the hoteliers can attract more business. If you’re not using it to its full potential, you are effectively closing the door to sales. e volution, the hospitality e-commerce and e-distribution provider, has compiled the top ten things hoteliers should be doing on their hotel websites but probably aren’t.

Add social media share buttons

Adding social share buttons such as facebook like and buttons and twitter share buttons to your website is a quick and effective way of boosting traffic to your site. Focus on offers, interesting articles and promotions and make sure the buttons look neat and tidy. Be careful not to clutter up pages with too many buttons. By a few people clicking these buttons, your message can potentially reach thousands of people.

Monitor your site loading time

Optimising your website loading time is essential for keeping your visitors on your site and not your competitors’. Ensure your page loading time is no longer than four seconds. Internet users are impatient and if your site is slow they will go elsewhere. Don’t have unnecessary background music, flash, embedded elements or large unoptimized images. All will increase your load time which will turn potential customers away.

Booking engine

Every hotel website should have a booking engine. If you don’t have one you will lose guests to your competitors. Install a booking engine that seamlessly integrates into the look and feel of your site. Make sure that it is user friendly and is able to sell ancillaries to the customer such as dinners, spa treatments or arrival gifts then sit back and watch your bookings grow!

Remove broken links

A website with broken links looks unprofessional. When most people come across a broken link, they will leave the website. Broken links also have negative effects on search engine rankings so check your website regularly to ensure there are none.  It’s inevitable some busy hoteliers will miss one or two so get creative with your error messages. Avoid “coming soon” pages where possible; if this is unavoidable, at least include a date when the information will be available and redirect the user to another useful page.

Well Designed Websites - News


Ten things you should be doing on your website but probably aren't

No matter what type of business you're in, a well designed, fully optimised website is a must and for hoteliers it has never been more important. It is effectively a “shop window” to the public through which the hoteliers can attract more business.



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Making a Website in MS Office Publisher « Graphics and Templates

Microsoft Office Publisher is a consumer-oriented publisher program which is not only used for producing print publications but also for producing websites. Actually this software provides with a number of templates which make it easier for you to select a design and colors. If you are also interested in making a website in MS Office publisher then follow the steps given below:

On the menu bar, click File and then New . Now select Websites from the list named Publication Types . You will now select a design for your website. MS Publisher provides you with dozens of designs and layouts which you can customize later but if you don’t like any design, you can also select from blank templates which are available in standard size. From the drop-down menu, select a color scheme and then select a font plan in order to select a set of typefaces which you will apply to various components of your site. After this, choose a position for navigation bar and click Create button. Now comes the phase of adding content to your website. If you have selected a template to make your website then you will see that text and graphics have already been arranged for your convenience. If you want to edit the sample text, double-click on the area where you want to add your own content. In order to view website in your default browser, click File and then Web Page Preview . Last step is to publish your site to your Web host. You will do so by clicking File and then clicking Publish to Web . In this dialog box named Publish to Web , enter URL for your host in text box named File name . To publish the files, click Save .

See!!! How easy it is to make a website in MS Office Publisher. So follow these simple and reliable instructions and create a well-designed website.


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